Imagine what you could do here. At Awa Business School London new ideas have a way of becoming interesting projects. Bring passion and dedication to your job and there’s no telling what you could accomplish. Here, building the future is fun. Especially when you do it with people who share the same idea of what makes a good workplace, great. Join us to build the future of education.
This role will be focused on supporting the Digital Marketing team in executing the social media strategy and optimising the overall social media presence of the brand. The role will require both creative and organisational skills; switching between content creation, planning, scheduling and compiling reports. You will be part of the day-to-day activities where you’ll be creating and editing engaging content across a variety of formats, and scheduling these across multiple platforms.
Responsibilities
Oversee social media accounts (Instagram, YouTube, Facebook, etc)
Planning social content and maintaining the content calendar ensuring social media content is regular, relevant and engaging.
Creating engaging content across all platforms, expressing the unique space
Weekly reporting on social media activates with an overall monthly report on engagement
Monitoring the success of the community and of social media in terms of the overall marketing strategy
Propose innovative campaigns to extend brand presence socially, drive traffic to website, and increase engagement and loyalty
On a regular basis, identify issues, patterns and trends in consumer comments/inquiries and funnel information to the appropriate departments
Use analytical skills to plan, evaluate and optimise campaigns.
Coordinate community management: manage and grow our online community as well as drive online conversation and conversion
Research and present key social media developments, digital trends, and emerging talent and influencers, becoming an authority on the fast-paced pulse of social media
Benchmark against key competitors and inspiring campaigns and use data and insights to inform strategy- and channel optimization
Become the gatekeeper for our demanding weekly calendar, coordinating with internal and external stakeholders regarding key opportunities and stories
The Ideal Candidate
The ideal candidate will have the following skill set and experience:
An intuitive, up-to-the-minute knowledge of major platform algorithms based on recent first-hand experience of managing active, and growing social channels
Social media experience and generating growth
An understanding of Instagram, Podcasts, YouTube and SEO
Good video and photo editing skills
An instinct for spotting viral videos and social media trends
Up to date with popular culture and social trends
Strong analytical and strategic thinking skills
The ability to produce high-quality reports with valuable insights
Excellent interpersonal skills, thrives in a collaborative environment
English speaking essential
Experience in using the Adobe Creative Suite.
You will be a platform guru with an in-depth knowledge of Facebook, Instagram and YouTube
This is a Remote based role
Bonus Points:
Have grown a YouTube channel from scratch either personally or professionally
Experience of setting up, testing, running and optimising paid social campaigns
Previous experience working with viral video content
What We Offer
Commission on all sales generated
A remote (home-based) Internship
Work experience with digital marketing and growing a startup
Potential to be hired full time at the end of the internship
Note: this is an unpaid role, however, you will receive a commission on sales generated
